Portfolio of works
My name is Insaaf and I have been working in the digital marketing space for over 5 years! My background in graphic design and ecommerce come together to create digital marketing assets and strategies that engage and convert browsers into shoppers. Here you'll find a few examples of my creative work, but this whole website is a living, breathing, shoppable example of all my creative endeavours put together.
Graphic Design - Branding
Client: Give Us Pockets
Tools - Adobe Illustrator
Supplied Assets: None
The scope of this project was to create a brand identity for a new fashion brand that values sustainability, ethical practices, and inclusivity above all. The end result reflects a brand that is elegant and conscious while conveying its core message first and foremost.
Graphic Design - Print
Client - Wesco Anixter
Tools - Adobe Indesign
Supplied Assets - Images, copy
This catalogue was designed to make it easier for customers to browse the selection of professional audio/visual products on offer at Wesco Anixter. The content of the catalogue was supplied to me in an Excel sheet and I worked collaboratively with the client to curate the layout of this catalogue which was professionally printed in A4.
Graphic Design - Digital
Client - Wesco Anixter
Tools - Adobe Photoshop, Mailchimp
These eDMs were created for Wesco Anixter to showcase their partner brands to targeted audiences via Mailchimp. I designed the eDMs in Photoshop along with a social media post for Linkedin before loading them into a custom template in Mailchimp.
Let's connect
If you’ve come this far and want to know more, view my resume or connect with me on Linkedin.